{"id":14451,"date":"2022-04-17T15:58:33","date_gmt":"2022-04-17T15:58:33","guid":{"rendered":"https:\/\/www.lever.gr\/service\/stratigiki-kataktisis-tis-agoras-go-to-market-plan-omnichannel-strategy-plano-energeion-kataktisis-tis-agoras\/"},"modified":"2025-08-06T19:51:54","modified_gmt":"2025-08-06T19:51:54","slug":"go-to-market-strategy","status":"publish","type":"service","link":"https:\/\/www.lever.gr\/en\/service\/go-to-market-strategy\/","title":{"rendered":"Go to MARKET STRATEGY"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"14451\" class=\"elementor elementor-14451 elementor-4655\" data-elementor-post-type=\"service\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c5af78f e-flex e-con-boxed e-con e-parent\" data-id=\"c5af78f\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-16e8a13 elementor-hidden-tablet elementor-hidden-mobile e-con-full e-flex e-con e-child\" data-id=\"16e8a13\" data-element_type=\"container\">\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e8ed2c7 e-con-full e-flex e-con e-child\" data-id=\"e8ed2c7\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e6e68c3 elementor-widget elementor-widget-text-editor\" data-id=\"e6e68c3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">The execution, implementation and realization of the Strategy, the so-called Go to Market or Market Conquest Action Plan, includes a precise plan of steps and actions with descriptions, schedules, costs and persons who will be involved in the implementation of the Strategy.<\/span><\/p><p>\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-022fca1 elementor-hidden-tablet elementor-hidden-mobile e-con-full e-flex e-con e-child\" data-id=\"022fca1\" data-element_type=\"container\">\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-47998d4 e-con-full e-flex e-con e-parent\" data-id=\"47998d4\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-e8a5255 e-con-full e-flex e-con e-child\" data-id=\"e8a5255\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-de484ce e-con-full e-flex e-con e-parent\" data-id=\"de484ce\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-72b1768 e-con-full e-flex e-con e-child\" data-id=\"72b1768\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1d83f76 elementor-widget elementor-widget-heading\" data-id=\"1d83f76\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">THE ISSUE<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2108ca9 elementor-widget elementor-widget-text-editor\" data-id=\"2108ca9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Many Marketing plans are remarkable and thorough, but not all of them can be successfully implemented and bring the desired results. Perfection in Execution is today what entrepreneurs, shareholders and managers are looking for.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e6fff1b e-con-full e-flex e-con e-child\" data-id=\"e6fff1b\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8ff8f29 elementor-widget elementor-widget-heading\" data-id=\"8ff8f29\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">SOLUTIONS<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2ebbb08 elementor-widget elementor-widget-text-editor\" data-id=\"2ebbb08\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">The detailed Go to Market Plan and the subsequent close-exhaustive follow-up &amp; feedback from the owners (project owners) are the only ones that will ultimately ensure the faithful implementation of the Strategy and its success as follows:<\/span><\/p><p>\u00a0<\/p><ol><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Current Strategy Audit: What are we doing today (where are we)<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">New Strategy \u2013 Goals (where we want to go)<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Action Plan \u2013 Tactics (how will we get where we want to go)<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Markets Goals<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Resources, Capital, Organization, Inventory<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Action Planning per Distribution Channel<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Marketing Mix<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Advertising \u2013 Communication<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Budgeting<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Performance Indicators<\/span><\/li><\/ol>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e394248 e-con-full e-flex e-con e-child\" data-id=\"e394248\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f3756e7 elementor-widget elementor-widget-heading\" data-id=\"f3756e7\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">RESULT<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-37cd67b elementor-widget elementor-widget-text-editor\" data-id=\"37cd67b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Achieving sales and market share targets, satisfying end and intermediate customers, using available resources (capital, organization, inventories, etc.).<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"featured_media":11917,"template":"","format":"standard","categories":[335,336],"tags":[338],"class_list":["post-14451","service","type-service","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-idiotikou-tomea-en","category-ipiresies-idiotikou-tomea-en","tag-carousel_private_sector_same_category-en"],"_links":{"self":[{"href":"https:\/\/www.lever.gr\/en\/wp-json\/wp\/v2\/service\/14451","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.lever.gr\/en\/wp-json\/wp\/v2\/service"}],"about":[{"href":"https:\/\/www.lever.gr\/en\/wp-json\/wp\/v2\/types\/service"}],"version-history":[{"count":5,"href":"https:\/\/www.lever.gr\/en\/wp-json\/wp\/v2\/service\/14451\/revisions"}],"predecessor-version":[{"id":15056,"href":"https:\/\/www.lever.gr\/en\/wp-json\/wp\/v2\/service\/14451\/revisions\/15056"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.lever.gr\/en\/wp-json\/wp\/v2\/media\/11917"}],"wp:attachment":[{"href":"https:\/\/www.lever.gr\/en\/wp-json\/wp\/v2\/media?parent=14451"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.lever.gr\/en\/wp-json\/wp\/v2\/categories?post=14451"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.lever.gr\/en\/wp-json\/wp\/v2\/tags?post=14451"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}